![]() Schlagman then hired renowned designer Alan Fletcher in 1993 to be the creative lead. ![]() It was acquired by entrepreneur Richard Schlagman in 1990 and its headquarters returned to London in May 1991. Goldscheider remained director of the Phaidon Press until his own death in London in 1973.įrom 1974 to 1981, Phaidon was owned by Elsevier, when it was sold in a management buyout under the name Musterlin. Praeger Inc, a subsidiary of Encyclopædia Britannica. A decade later, in 1967, Phaidon was acquired by Frederick A. In 1955, during a stay in New York, Horovitz suffered a sudden heart attack and died at the age of 56, upon which the leadership at Phaidon was assumed by his son-in-law, Harvey Miller. Both men subsequently emigrated to London, where they reestablished the imprint as the Phaidon Press as one of the leading British art book publishers. Phaidon-Verlag was removed from the Austrian commercial register on May 31, 1939. To avoid the effects of the impending Nazi annexation of Austria, Goldscheider and Horovitz sold the company to British publisher George Allen & Unwin in 1937. Its large-format art books first emerged in 1937 with the publication of books featuring works by Vincent van Gogh, Sandro Botticelli, and the French Impressionists. From its offices in Schulerstraße 10, Phaidon also eventually became known throughout Europe for its affordable, high-quality books about art and architecture. Works by the German writer Alfred Henschke ( Klabund) were printed in high numbers, as were works by Arnold Zweig, Hugo Salus, Hugo von Hofmannsthal, Knut Hamsun, Heinz Liepmann, and Richard Specht. In the years that followed, the program was expanded to include works by more contemporary authors such as Thomas Mann, Hanne Back, and translations by Samuel Butler, until finally, from 1927/1928, the program turned largely towards only publishing contemporary literature. works by William Wordsworth, Jonathan Swift, Ovid, Novalis, Friedrich Schiller, Johann Wolfgang von Goethe, Theodor Storm or Heinrich von Kleist (including again a thin print edition of Kleist's Complete Works, with text arranged by Goldscheider). From 1923 to 1925 it largely published classics, e.g. Horvitz took over sole ownership in 1924. Its first two publications consisted of a thin, four-volume print edition of the works of Shakespeare and a two-volume edition of Plato. Originally, the publisher's backlist was mainly literary in nature. The company's distinctive logo derives from the Greek letter phi, which represents the golden ratio, employed by artists, architects, and designers since the fourth century BC. Originally operating under the name "Euphorion-Verlag", the founders settled on Phaidon (the German form of Phaedo), named after Phaedo of Elis, a pupil of Socrates, to reflect their love of classical antiquity and culture. Phaidon-Verlag was founded in 1923 in Vienna, Austria, by Ludwig Goldscheider, Béla Horovitz, and Frederick "Fritz" Ungar. Since the publisher's founding in Vienna in 1923, Phaidon has sold almost 50 million books worldwide. With over 1,500 titles in print, Phaidon books are sold in over 100 countries and are printed in English, French, Spanish, German, Italian, Mandarin, and dozens of other languages. The company is based in London and New York City, with additional offices in Paris and Berlin. Phaidon Press is a global publisher of books on art, architecture, design, fashion, photography, and popular culture, as well as cookbooks, children's books, and travel books. Linda Brennan (VP, global marketing and communications)Īrt, Photography, Design, Architecture, Fashion, Food, Travel Penguin Random House Distribution (UK, AU) Fritz Ungar, Bela Horovitz and Ludwig Goldscheider
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